As an English major turned real estate developer, Danny Heggen has a unique perspective on the role of communication in the industry. In this episode, he delves into the significance of storytelling, both in terms of presenting projects to stakeholders and in fostering strong relationships with investors, partners, and community members. Hop in!

What you’ll learn from this episode

• Advantages of wearing multiple hats as a developer

• How focusing on local real estate impacts local economies and supports growth

• How to strategically employ tax credits, TIF agreements, and other tools to make rural development financially viable

• The value of long-term stability over quick profits

• Why keeping teams aligned and organized is critical for successful real estate projects

Resources mentioned in this episode 

• Against the Gods by Peter L. Bernstein | Paperback, Hardcover, and Kindle 

• Travels with Charley in Search of America by John Steinbeck | Paperback and Kindle 

• The Checklist Manifesto by Atul Gawande | Paperback, Hardcover, and Kindle 

• Pattern Breakers by Mike Maples Jr and Peter Ziebelman | Hardcover and Kindle 

About Danny Heggen

Danny initially pursued a career in medicine but discovered a passion for writing, eventually leading him to an unexpected yet fulfilling role in real estate development. As the CFO of a development team, Danny has been deeply involved in acquisitions and projects across Iowa for over a decade, living by his mantra, “Never a dead end.”

In recent years, he has honed a unique expertise in leveraging city, state, and federal incentives for housing projects. Over the past three years, Danny has successfully led and supported more than $60 million in development projects, securing over $21 million in incentives to support housing and community growth across Iowa.

Connect with Danny

• Website: DEV Partners

• LinkedIn: Danny Heggen 

Connect with us

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